British American Tobacco Australia Limited
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British American Tobacco is one of the world’s most international businesses and many of its Group companies have their own websites. An increasing number in the scientific and public health community are now advocating harm reduction as the way forward for helping the 1.3 billion people worldwide who continue to smoke despite the known health risks. However, currently only a scanty governments actively support this approach. The Group’s research and development programmed is focusing on tobacco hurt reduction, active on developing a next generation of tobacco and nicotine products that offers a less perilous alternative to conventional cigarettes. British American Tobacco is busy with scientists and regulators to encourage this following generation of products and support a regulatory approach that puts consumer safety and product quality first, while encouraging the growth of fresh less perilous nicotine products that could help smokers cut down or quit. Our focus is on driving tall performance developing the following generation of leaders valuing the diversity of our employees encouraging and rewarding entrepreneurial behavior and creating an engaging culture where individuals and teams can be successful. We trust that following generation products such as cigarettes should not be regulated in the alike way as tobacco products. Behind curing, the leaf is processed through a green leaf threshing plant. Nicotine is not added in making cigarettes. We think that cigarettes and other innovative nicotine product categories could play an important role in helping to lessen the public health impacts of cigarette smoking and other tobacco use. If we are thriving in developing and bringing to market a range of products that face the needs of mature smokers seeking safer alternatives to cigarettes, this will aid to meet the objectives of a number of leading public health professionals. An accepting of the health risks of smoking are derived from epidemiology. Our own work for many years has included, and continues to include, research into the assessment of potentially less adverse cigarettes and alternative nicotine products. What people should consider about the risks: The health risks in groups vary by the amount smoked, being highest in those that smoke for more years and smoke more cigarettes per day. The only way to be certain of avoiding the risks of smoking is to not smoke. The export business supplies product to British American Tobacco companies in the latter countries: The Standards apply to all Group companies and employees and require lofty standards of behavior and integrity wherever our businesses operate. Ensuring a sustainable business that meets stakeholders' expectations. Developing brands, innovations and new products to confront consumers' evolving needs. Diversity helps us to comprehend our consumers, customers and stakeholders and to confront their needs. By growth, we don’t malicious selling smoking’ to boost the number of people in the world who smoke or the amount they smoke. Wherever we do business around the world, our companies’ marketing is governed by our International Marketing Principles. We will only market our products to mature smokers.